ESSENTA is an independent creative agency for web and marketing.
Our work is focused on online and offline solutions that help build a brand, increase market visibility and growth of small and medium companies.
Our unique approach is based on creativity brought by a group of professionals and partners specialized in web design, visual design, content, branding and more.
We don’t shy away from challenge, instead we push ourselves further and go for creative concepts and more learning in order to deliver the best solution for you and your business. The causes we are especially passionate about are women entrepreneurship, education, market development and improvement of the overall economic status of the country in which we live and work, one project at the time.
Ivana Fakin, owner and creative director
Economist and Digital marketing specialist by profession, lover of all things creative by choice.
After a yearlong career in finance industry, she turns to entrepreneurship to pursue her love of creativity.
Her first encounter with digital technologies and web design started back in 2005., when she first started her blogs. Lack of good blog designs forced her to play with codes to customize pages she would publish her works at. This is the first time she would apply her love for visual design trough digital media.

By further educating herself in a field of Digital marketing at Algebra in 2016. she meets Vesna Odobaša and joins her starting project poslovnaedukacija.hr where by helping their clients improve their business, the two would recognize a fully neglected market of small, female owned companies in need of a good and affordable marketing strategies, and start a Digital studio.
In 2018. she left the studio in order to move her work away from the purely digital concept and founded Essenta Agency.
Through her membership in International Women’s Business Network and her lecturing, in coming years she dedicates her work further to empowering female business owners.
She continues her professional growth by participating in various seminars, workshops and conferences.
CURRENT:
- Owner/Creative director of Essenta Agency (founded 2018.)
- Co-founder and Graphic editor/Content coordinator of the first digital magazine for business women and entrepreneurs Žénial (founded 2020.)
- Founder of Digital Picnic Zagreb (DPZ) project (founded 2018.)
- Project manager and Executive Board member at International women’s business network
- President of the Digital Business and Marketing Committee at International women’s business network
- Lecturer at Mala Škola poduzetništva by Croatian Chamber of commerce, EEN and International Women’s business network 2018., 2019., 2020., 2021., 2022.
PAST:
- Conference moderator “Advantages of green and digital transition in the real sector” 2022.
- Conference moderator “Economy without prejudice” 2022.
- Conference moderator “Leadership in global chaos” 2021.
- Lectured at Mala Škola poduzetništva Poreč 2022.
- Lectured at “Mini akademija Poslovnog savjetnika” 2021., 2022.
- Lectured at “Poduzetništvo je IN” 2022.
- Lectured at Razvojna Agencija grada Velika Gorica (VE-GO-RA) 2022.
- Partner at Mama Market project 2020.-2021.
- Lectured at Europski pokret Hrvatska/Europski dom Zagreb, 2020.
- Lectured at Altius poslovno učilište 2019.
- Lectured at Poslovni uzlet grada Pleternice in organization of Poslovni dnevnik 2019.
- Panel moderator at Salonize conference 2019.
- Panel moderator at DPZ events 2018. and 2019.
- Panelist – IT technologies panel/the advantages and disadvantages of digital reality, Conference “The Role of Entrepreneurship in Southeast Europe” organized by the International Network of Business Women, the Konrad Adenauer Foundation, the Croatian Chamber of Commerce and the European Entrepreneurial Network 2018.
CURRENT:
- Owner/Creative director of Essenta Agency (founded 2018.)
- Co-founder and Graphic editor/Content coordinator of the first digital magazine for business women and entrepreneurs Žénial (founded 2020.)
- Founder of Digital Picnic Zagreb (DPZ) project (founded 2018.)
- Project manager and Executive Board member at International women’s business network
- President of the Digital Business and Marketing Committee at International women’s business network
- Lecturer at Mala Škola poduzetništva by Croatian Chamber of commerce, EEN and International Women’s business network 2018., 2019., 2020., 2021., 2022.
PAST:
- Conference moderator “Advantages of green and digital transition in the real sector” 2022.
- Conference moderator “Economy without prejudice” 2022.
- Conference moderator “Leadership in global chaos” 2021.
- Lectured at Mala Škola poduzetništva Poreč 2022.
- Lectured at “Mini akademija Poslovnog savjetnika” 2021., 2022.
- Lectured at “Poduzetništvo je IN” 2022.
- Lectured at Razvojna Agencija grada Velika Gorica (VE-GO-RA) 2022.
- Partner at Mama Market project 2020.-2021.
- Lectured at Europski pokret Hrvatska/Europski dom Zagreb, 2020.
- Lectured at Altius poslovno učilište 2019.
- Lectured at Poslovni uzlet grada Pleternice in organization of Poslovni dnevnik 2019.
- Panel moderator at Salonize conference 2019.
- Panel moderator at DPZ events 2018. and 2019.
- Panelist – IT technologies panel/the advantages and disadvantages of digital reality, Conference “The Role of Entrepreneurship in Southeast Europe” organized by the International Network of Business Women, the Konrad Adenauer Foundation, the Croatian Chamber of Commerce and the European Entrepreneurial Network 2018.