ESSENTA is an independent creative agency for web and marketing. Our work is focused on online and offline solutions that help build a brand, increase market visibility and growth of small and medium companies.

Our unique approach is based on creativity brought by a group of professionals and partners specialized in web design, visual design, content, branding and more.

We don’t shy away from challenge, instead we push ourselves further and go for creative concepts and more learning in order to deliver the best solution for you and your business. The causes we are especially passionate about are women entrepreneurship, education, market development and improvement of the overall economic status of the country in which we live and work, one project at the time.

Ivana Fakin, owner - creative director Essenta agency

Ivana Fakin, owner and creative director

Economist and Digital marketing specialist by profession, lover of all things creative by choice.

After a yearlong career in finance industry, she turns to entrepreneurship to pursue her love of creativity.

Her first encounter with digital technologies and web design started back in 2005, when she first started her blogs. Lack of good blog designs forced her to play with codes to customize pages she would publish her works at. This is the first time she would apply her love for visual design trough digital media.

By further educating herself in a field of Digital marketing at Algebra in 2016. she meets Vesna Odobaša and joins her starting project where by helping their clients improve their business, the two would recognize a fully neglected market of small, female owned companies in need of a good and affordable marketing strategies, and start a Digital studio.

In mid-2018 she left the studio in order to move her work away from the purely digital concept and founded Essenta Agency.

Through her membership in International Women’s Business Network and her lecturing, in coming years she dedicates her work further to empowering female business owners.

She continues her professional growth by participating in various seminars, workshops and conferences.

  • Owner/Creative director of Essenta Agency for web and marketing
  • Founder of Digital Picnic Zagreb (DPZ) project
  • Partner at Mama Market project (
  • Partner at Go4Dent
  • Secretary at International Women’s Business Network (
  • Lecturer at Mala Škola poduzetništva by Croatian Chamber of commerce, EEN and International Women’s business network (How to boosts sale with digital marketing, Online business communication)
  • Lectured at Altius poslovno učilište (Digital marketing)
  • Lectured at Poslovni uzlet grada Pleternice in organization of Poslovni dnevnik (Digital Marketing)
  • Panel moderator at DPZ events 2018. and 2019.
  • Panel moderator at Salonize conference 2019.